Here's the latest WOW in the social-investing space we pioneered back in 2005: Associated Press writer Candace Choi just published an article entitled "Clueless about trading? Start networking online". In it she describes how social investing networks like the TradeKing Community have taken on even wider acceptance - and now imitation, as both Scottrade and TD Ameritrade join the collective fray. She also highlights how TK and other players are pushing for greater transparency and accountability by linking community members' comments back to their actual accounts' performance stats and other real-world measures.
Some folks might regard the big boys' entry into social investing as a threat to our little community - but actually we see it as an opportunity. First, it's a huge validation of the concept of community for investors TradeKing pioneered back in December 2005, so it's a mark of our success.
Second, we think there's plenty of room for entrants big and small in this space. TradeKing community users should benefit from the scale these firms' communities stand to offer, but they'll likely also benefit from the niche expertise of options traders and other speciality-players who've already gathered at our community.
Finally, I wouldn't be surprised if a Scottrade or TD Ameritrade CEO started blogging - I've been calling for a number-two CEO in our industry for literally years now - but I doubt CEOs of major brokerages will have the wherewithal to connect directly with their community members as I've been doing for a while now. I really value that interaction and have learned a ton from you guys over the years, so I feel lucky that our numbers are still modest enough (but growing!) that I can keep that direct connection up.
All the same, I'd love to take a peek at these new communities as they emerge - and definitely let me know if you've got a review of their services, too!
[image: WOW by Robyn Gallagher on flickr]
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